Tag: EY IMI Report
96% of Mobile Users Listen to Music—So Why Do Only 38% Pay for It?
New Delhi: India had approximately 14 million paid music subscriptions in 2025, and the subscriber base could grow to 28–30 million by 2028, a report said on Friday. The growth in the subscriber base is likely to be driven by product innovation, partnerships, and evolving consumer preferences, the report by EY and the Indian Music…
